Promotional items are a great way to showcase your business at trade shows and other events. When chosen well, they can be a very effective tool for promoting your brand and keeping your name top of mind with the customers and prospects you meet. In this article, we will explain how to choose promotional items that will be both useful and attractive to your guests.
What types of promotional items should you offer at a trade show?
There are a variety of promotional items available on the market that can be used at trade shows or other commercial events. You can choose practical items such as personalized pens, key rings or reusable tote bags that will display your logo and/or brand name as well as other relevant information. These items are relatively inexpensive and easy to distribute to show guests. Additionally, they are generally appreciated by guests because they may have some use after the show.
If you're looking for a high-end gift, consider items like personalized candy bags or wallets engraved with your logo. These choices are considered premium and can be extremely effective in promoting your business. This is because they are likely to be kept and used for a long time after the event, plus the food always leaves a lasting impression and is much appreciated.
Customizable Organic Cotton Tote Bag
1,76 €
Customizable candy box
0,96 €
BIC® 4 Colors ballpoint to personalize
2,72 €
How to distribute these promotional items?
Once you've chosen the perfect promotional item for your business, the next step is to find the best way to distribute it to trade show visitors. You can offer these items directly to guests by distributing them personally or by making them available at a distribution stand specially set up for this purpose.
You can also give them away as prizes during interactive games or send them as gifts to guests who registered for the salon before the official opening so that they can fully enjoy their salon experience.
3 goodies that make an impression in living rooms:
- An innovative goodie in a sustainable material: the first foldable stainless steel straw.
- A goodie for supporters, with the arrival of the 2024 Olympic Games: The cardboard clap clap , a 100% customizable and recyclable advertising object.
- An anti-stress goodie in a key ring, its little extra is its rugby ball shape, perfect for sports news , available in other formats.
The essential
The tailor-made or customizable plush toy is the essential premium promotional item. The budget varies depending on the type of customization and the dimensions of the plush toy. In any case, it is a quality advertising item that highlights your brand. Add your logo or create your tailor-made mascot, the choice is yours!
Several creations to discover on our Peluche Création .
items are very effective tools for promoting your brand at a trade show or other commercial events. They create a lasting impression on potential customers and make it easy for trade show visitors to remember your business after leaving the show.
It is important to opt for a promotional product adapted to your needs and those of your customers and prospects so that it is useful and attractive. Additionally, finding the best way to distribute these products is essential so that they can achieve their optimal goal: promoting your brand!
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